When it comes to book printing, the printing cost itself is only part of the equation. Shipping and customs can sometimes double the price if not carefully planned. That’s why understanding DDP, CIF, and EXW is essential for authors and publishers in 2025.
- EXW (Ex Works): The lowest upfront printing price, but the author is responsible for arranging all shipping, customs clearance, and taxes. This option can look attractive but often results in hidden costs.
- CIF (Cost, Insurance, Freight): The printer covers the shipping to the destination port, but authors still need to handle customs clearance, taxes, and local delivery. It reduces some stress but requires knowledge of import procedures.
- DDP (Delivered Duty Paid): A complete service where the printer handles shipping, customs, and taxes, delivering books straight to your door or warehouse. While the upfront cost is higher, it gives peace of mind and avoids unexpected expenses.
Case study: Printing 500 hardcover books at $13.97 each for delivery to the USA might look cheaper under EXW, but once customs duties, brokerage fees, and local freight are added, the cost can exceed DDP. For Europe, where VAT and import taxes are strict, DDP is often the safest choice.
For authors who don’t want surprises, DDP is the most reliable. But for experienced publishers with logistics partners, CIF or EXW may save money. Choosing the right incoterm depends on your project’s scale and your comfort level with international trade.